Articles

Straight answers, with sources.

Guides for business owners on getting found on Google, getting named by answer engines, and what a website really needs. Every number comes with where it comes from.

  1. What is AEO, and do you need it?

    When people ask ChatGPT, Google or Perplexity who to hire, they get a few names, not a page of links. What answer engine optimization is, how it differs from SEO, and where a business should start.

  2. When is 3D worth it on a website?

    A 3D model can show a product better than any photo, and it can also slow a site down. When 3D earns its place, when it doesn't, and how to add it without losing speed or search.

Next step

Still have a question?

Ask us. We reply with a straight answer, or a time to talk it through.